Role

UI Designer

User Interface design
UX research
Information architecture

Team

Senior Director, Marketing
Vice President, Marketing

Collaboration

Product

Product Managers
Leadership

Marketing

Marketing lead
Marketing manager
Digital marketing specialist
Social media specialist

Development

WordPress developer

Timeline

Phase 1

May 2023 - Jun 2023

Phase 2

Jun 2023 - Aug 2023

Tools

Figma
Adobe suite
Google analytics
Page analytics

Target Users

You didn’t come this far to stop

Head over heels is an advertorial commissioned by "DARE" shoes and supports the client stories used in the overall marketing campaign.

This project wanted to highlight the individuality and courage of ordinary people in their "DARE" shoes while also supporting the launch of the new "BLUE" and "YELLOW" product lines for the brand's spring and summer collection.

CONTACT ME →

This shoot was used for both offline and online marketing materials, from billboards to social media ads